It’s already Day 3 into the year 2023 and we’re ready to dive into the world of k-beauty to explore 5 exciting K-beauty skincare trends for this year! Last year, we experienced trends such as eco-friendly skincare, fermented ingredients, sustainable skincare and the use of retinol. Some of these trends will continue into 2023, with an additional few that are new for the year of the rabbit. Here are the top five trends we are looking for this year.

Sustainable skincare routine with minimal wastage

For 2023, the focus of K-Beauty will be on creating skincare routines out of clean and sustainable products. This means creating multi-use products with natural ingredients and formulations that are gentle on sensitive skin. With climate change being more evident today than before, there is an increased demand for highly effective skincare products to reduce the number of products being used in a skincare routine. 

In addition, be prepared to expect more minimalist packaging with innovative delivery systems as well - like capsule masks, airless bottles and packaging made with recyclable materials that have lower carbon footprint impact on the environment. In 2022, we saw products such as the Dr.Ceuracle Vegan Kombucha Tea Essence being a huge hit in the k-beauty community for its ability to function as a toner, essence and serum based on the number of layers applied to the skin. We believe that this popular k-beauty product will continue to be in demand for this year.

EGF is making a comeback 

Popularized in 2013, EGF is making a comeback in the skincare industry, and this time, it’s stronger than ever as more research has been released over the past 10 years to support the use of this ingredient in skincare. If you haven’t heard of EGF, also known as Epidermal Growth Factor, you’re in for a treat. Epidermal Growth Factors are single polypeptide chains made up of amino acid molecules that tell the human skin cells to regenerate new cells. Check out our blog article on the benefits of EGF in skincare to learn about how this ingredient can support healthy aging. Our favourite EGF product is the Regenerative Schild Cream from Arztin that is formulated with three different forms of epidermal growth factors to maximize the benefits for your skin.

Healthy skin barrier for glowing skin

The key to achieving healthy glowing skin is to first strengthen the skin barrier. A healthy skin barrier allows moisture to be kept in while keeping harmful substances such as pollutants and bad bacteria out of the skin. A broken skin barrier can show signs such as inflammation, acne, itchiness and dry patches. The popularization of skin exfoliation and use of retinol in 2022 has led many to consider the importance of healthy skin barrier this year. Two most notable ingredients to pay attention to this year are Ceramide and Niacinamide. Both of these ingredients work on strengthening the foundation of the skin barrier matrix by stimulating dermal collagen production, which is a lipid that essentially forms the structure of the skin barrier. If you are wondering which effective products to include in your skincare routine, look no further than incorporating the RNW Der. Concentrate Niacinamide Plus with 5% of Niacinamide in its formulation and the RNW Der. Concentrate Ceramide Plus that contains 5 types of Ceramides, Peptides and Cholesterol.

High-tech beauty devices for in-home skincare treatment

Since the emergence of Covid in 2020, the social distancing restrictions have pushed many to seek beauty devices such as LED masks that stimulate collagen production and kill acne causing bacteria to face contouring devices such as Medicube Age-R to improve the appearance of fine lines and wrinkles, all in the comfort of one’s own home. These devices are also a way to encourage users to include more self-care time in their daily lives without having to leave their homes. 

Personalized skincare with the use of artificial intelligence (AI) technology

The potential of AI technology is endless and is constantly improving at an astonishing rate. In skincare particularly, many companies are seeking to use consumer-facing technology as a way to improve their accuracy in recommending products to their customers. Companies such as Perfect Corp. and Haut.AI are tapping into the computer algorithms to improve the effectiveness and efficiency in evaluating skin analysis and recommending personalized products, revolutionizing the way consumers purchase skincare. However, despite the advancement in technology, having a dermatologist as your primary consultant is still the best way to get the best recommendation that suits your skin’s needs.

Which of the above mentioned trends will you be incorporating into your skincare regimen this year? Let us know in the comments below!